Savvy salon strategies, smart marketing and innovative management skills, not to mention stellar hair

services, have earned Caroline Sanderson, director of Ego Hair Design in Inverness, the

prestigious BUSINESS THINKER accolade at Creative HEAD magazine’s 2013 Most Wanted

awards, which celebrate unrivalled star quality and recognise the very best in UK hairdressing.


At the gripping Grand Final, hosted by TV funnyman and stand-up star Russell Kane at the aweinspiring

Natural History Museum in London on Monday 2 September, Caroline was presented with

her trophy to the cheers of a 600-strong audience including the who’s who of the hairdressing world,

beauty industry bigwigs, fashion frontrunners and some of the UK’s leading business minds.


One of 11 Most Wanted categories announced on the night and judged by an esteemed panel of

experts including make-up artist Jemma Kidd, Joshua Miller, joint managing director at Charlie

Miller, and Michelle Feeney, CEO of PZ Cussons Beauty, BUSINESS THINKER victor Caroline has

proved her commercial credentials having brought her salon back from the brink and gone on to

mastermind a high-performing team, a booming clientele and even an online training academy.


“Caroline’s positivity is amazing, and she demonstrated exceptional financials. Wow!” Joshua Miller


Most Wanted honours the best of British hair talent, so it’s no surprise that hairdressing VIPs,

influential beauty press and fashion insiders descended on the famous London landmark to celebrate

this year’s outstanding roster of winners. Among the guests were beauty journalist and entrepreneur

Anna-Marie Solowji, royally-recognised hairdresser Errol Douglas MBE, session star Sam

McKnight – both also winners on the night – and Millie Kendall MBE, co-founder of BeautyMART.


From a sumptuous steak and chips dinner served under a giant Diplodocus skeleton, to a spellbinding

presentation from hair superpower ghd and a cocktail-fuelled after-party, Creative HEAD pulled out all

the stops to ensure its gorgeous, gifted guests experienced a taste of the high life in an evening long

to be remembered.


“It was a spectacular night that paid tribute to a host of hairdressing stars, and placed some exciting

new names in the spotlight. We’ve never had so many entries to Most Wanted, and they’ve never

been of such a high standard. This year the field was world-class, and our winners should be rightfully

proud of themselves.” Catherine Handcock, publisher of Creative HEAD


“I am totally and utterly overwhelmed to have won Business Thinker – I can’t believe it! I think

Inverness could be the furthest a Most Wanted award has travelled, so I’m really proud. It’s an

incredible event and gorgeous venue – what a night!” Caroline Sanderson, Ego Hair Design